Margarete Steiff GmbH
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Margarete Steiff
Memorial stone in front of the factory
Grave on the cemetery in Giengen
Steiff is a German-based plush toy company known for its high quality and equally high prices. It was begun in 1880 by Margarete Steiff, who was later assisted by her brother Fritz. Their nephew Richard joined in 1897, who gave the company an enormous boost in popularity by creating the teddy bear in 1902. In 1907, Steiff manufactured 974,000 bears, and has been increasing its output ever since.
The Steiff company motto, as styled by Margarete Steiff, is “Only the best is good enough for children”. Steiff products are subject to meticulous testing and inspection. They are required to be highly flame resistant and, among other things, smaller pieces such as eyes must be able to resist considerable tension, wear and tear, etc.
The most common materials used in Steiff toys are alpaca, felt, mohair, and woven plush. Eyes are generally made of wood or glass, and the stuffing is commonly wood shavings or polyester fibers. A large amount of the work is done by hand, from design sketches to airbrushed paint. The final touch on any Steiff toy is the trademark “button in ear” (assuming the animal has one; in any case they’ll find a spot for it).
The famed “button in ear” was devised by Margarete’s nephew Franz in 1904, to keep counterfeits from being passed off as authentic Steiff toys. It is metal and originally had the symbol of an elephant, later replaced by the name “Steiff”. The button is still used to distinguish Steiff toys from fakes. Some special toys have both the elephant and the name.
References
http://www.steiff.de/en/company.html
The Steiff Collection
External links
History of Steiff Teddy Bears.
Biography at Margarete Steiff Ltd.
Steiff Company, US-branch
BBC News: “Teddy bear celebrates 100th birthday”
Margarete Steiff: Classic Teddybear Designer
Margarete Steiff at the Internet Movie Database
“Golliwogg.co.uk” An independent guide to Golliwogs – “Golliwog Dolls – Steiff”
“Classic Teddy Bears” A Collection of Steiff products for the US Market
“Steiff Club UK” A Collection of Steiff products for the UK Market
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